GPT4 SEO: 10 Methods and the #1 Tool for AI-based Optimisation
Boost your rankings with GPT-4 SEO, the AI tool revolutionizing SEO strategy! Learn about its capabilities and potential applications. Built into SEO.ai.
Boost your rankings with GPT-4 SEO, the AI tool revolutionizing SEO strategy! Learn about its capabilities and potential applications. Built into SEO.ai.
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The release of GPT-4 has been much anticipated. With its human-level performance on various tasks and benchmarks, GPT-4 has shown remarkable progress over its predecessor versions.
And one of the ways it can be utilized is in search engine optimization (SEO).
In this article, I'll explore 10 ways GPT-4 can be used for SEO and introduce SEO.ai, the #1 tool built on GPT-4's advanced AI technology that can help you optimize your website and improve your search engine rankings.
GPT-4, short for Generative Pre-trained Transformer 4, is an artificial intelligence language model developed by OpenAI.
And one that has been much anticipated for a couple of years now! Especially after the much hyped launch of ChatGPT that took the world by storm.
It is a large multimodal model that exhibits human-level performance on various professional and academic benchmarks, such as passing a simulated bar exam with a score around the top 10% of test takers.
Some of the latest features and advancements in GPT-4 include better contextual understanding, improved performance on various tasks such as translation and summarization, and the ability to generate more coherent and informative responses.
The potential applications of using GPT-4 are vast - it can be used in everything from chatbots to providing personalized customer service or assisting with medical diagnoses.
Or as a SEO tool as we do with SEO.ai (yes, we built it into the tool as one of the AI engines we rely on - more on that later).
GPT-4 is a large multimodal model that accepts both image and text inputs while emitting text outputs.
It exhibits human-level performance on various professional and academic benchmarks, making it more reliable, creative, and able to handle much more nuanced instructions than its predecessor GPT-3.5.
Attribute | GPT-3 | GPT-4 |
---|---|---|
Released | June 11th 2020 | March 14th 2023 |
Capabilities | Human-like text generation | Human-level performance on various professional and academic benchmarks, as well as improved factuality, steerability, and adherence to guardrails |
Image Input | Not available | Preview available, but not publicly accessible |
Model Size | 175 billion parameters | Not specified, but larger than GPT-3 |
Multimodal | No | Yes |
Language Support | Multilingual support | Improved performance in non-English languages |
The difference between the two models comes out when the complexity of the task reaches a sufficient threshold - GPT-4 is better suited for handling complex tasks such as simulations of bar exams designed for humans or traditional benchmarks designed for machine learning models.
GPT-4 takes text input capability to the next level with its ability to generate more human-like language and tone.
It can understand and use context in generating text, resulting in longer and more coherent responses compared to its predecessor, GPT-3.
GPT-4 has achieved human-level performance on various professional and academic benchmarks. It surpasses GPT-3.5 in simulated exams, where it scored around the top 10% of test takers, compared to its predecessor's score at the bottom 10%.
GPT-4's image input capability is a game-changer in AI technology. Its image recognition capabilities allow it to create highly specific and detailed descriptions.
I remember when I first saw the initial demo of GPT-4 with Discord screenshots and detailed descriptions - it was truly mind-blowing. The level of detail and accuracy in the responses that GPT-4 was able to generate was simply incredible.
The images that were inputted into the model were described with such specificity and detail that it was almost as if the model had seen the images itself. The model was able to identify even the smallest details of the images, and accurately describe them in natural language.
Two main methods are available if you're looking to use GPT-4 for SEO purposes.
The first is to use ChatGPT, which is OpenAI's platform for interacting with the model via text input. This can be a great way to generate high-quality content for your website, as the model is able to understand context and create more human-like language.
Another option is using other tools built upon OpenAI's API, such as our very SEO.ai platform.
This platform uses GPT-4 to help with various SEO tasks, including content creation, keyword research, and more.
With its advanced AI capabilities, GPT-4 can help you optimize your website and improve your search engine rankings.
It's almost only the imagination that limits the SEO tasks that GPT-4 can be used for.
Some examples include:
We can of course, also just ask GPT4 itself for how it can be leveraged for SEO with the prompt;
It identified these 10 areas;
And in the complete long form it answered like this;
So let's see some real examples of SEO tasks solved with assistance from GPT4 strong capabilities.
As GPT4 / ChatGPT / AI's can be used for many different SEO tasks, it's a bit difficult to answer this simply.
But if we talk about performance, it could be boiled down to either:
I stumbled upon this recent experiment by danish local news outlet TV 2 Fyn using OpenAI's ChatGPT to test the improvement of headlines and make A/B testing more efficient.
Over three weeks, 46 A/B tests were conducted, comparing original human-generated headlines with those generated by the AI.
The AI-generated headlines won in 46% of the tests, while the original headlines won in 24% and there was no clear winner in 30%.
When adjusted for having two AI-generated headlines and one original headline, the results were nearly even, with a slight advantage to human-written headlines. Overall, the use of ChatGPT resulted in a 59% increase in click-through rate during the test period.
Bankrate.com, a reputable website, has seen success with their AI-generated content, driving massive amounts of visits every month. The site uses AI to answer questions with explicit constraints, and subject matter experts review and edit the content before publishing. This ensures that the content is fact-checked, corrected, and streamlined before it goes live.
Check my article around AI content and its performance for more cases.
This is an article written by:
+20 years of experience from various digital agencies. Passionate about AI (artificial intelligence) and the superpowers it can unlock. I had my first experience with SEO back in 2001, working at a Danish web agency.