8 Best Frase Alternatives of 2025【That doesn't suck!】

Explore why Frase alternatives can offer more advanced functionalities and better value. Discover how these tools enhance the SEO writing process.

Written by
Oskar Mortensen
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December 2, 2024

Frase.io, previously known as Copysmith, is a powerful SEO content writing tool. It offers a free trial to help users get started.

The pricing options include the "Solo" solution at $15 per month, which provides 10 search queries per month. The "Basic" package is available at $45 per month and offers 30 search queries. For teams, there is the option of the team package at $115 per month, which allows up to 3 users on the same account ($25 per extra user) and feature unlimited search queries.

While Frase excels in general SEO writing tasks, it does have gaps in its user interface where alternatives may offer similar functionalities with certain features enhanced to a superior level.

What are the best Frase alternatives?

The Frase alternatives you should consider are:

  • SEO.AI
  • Describely
  • Jasper AI
  • Rytr
  • Clearscope
  • Anyword
  • Simplified
  • Copy.ai

Why you might need an alternative to Frase

Frase offers a comprehensive suite of tools for AI SEO copywriting, including a robust editor for research, outlining, writing, and optimizing text. It also features convenient plugins for integration with WordPress and Google Docs, along with a user-friendly interface.

However, Frase does have its limitations. For instance, it merely indicates the frequency of keyword usage in competitor articles without providing optimal keyword density guidance. This can leave users uncertain about the ideal number of times to use a keyword, as relying on competitors' strategies is not always a reliable method.

In this respect, tools like SEO.AI have an edge, offering more sophisticated analysis and recommendations for keyword usage. There are also other areas where SEO.AI and different alternatives may outperform Frase. If these considerations are important to you, it may be worthwhile to explore other options available in the market.

What makes the best Frase alternative?

The list of top Frase alternatives is compiled from the expertise of our Danish SEO agency staff, my personal favorite tools, and recommendations from other sources.

These tools should each fulfill at least one of these three factors:

  • A) Excel at a specific SEO discipline.
  • B) Offer a more affordable option than Frase.
  • C) Have a unique function that the tool revolves around.

The 8 best Frase alternatives

Consider investigating these alternatives to Frase:

1. SEO.AI for SEOs

Begin your journey with SEO.AI's complimentary trial, and consider their premium offerings starting at a modest $49 monthly.

SEO.AI stands out as the preferred choice for those prioritizing content creation and optimization within their SEO tactics. This platform was crafted to simplify SEO for a diverse audience, ranging from small enterprises to seasoned SEO professionals, marketing collectives, and agencies. Our mission with SEO.AI is to dispel the myth that SEO is an arcane domain reserved for tech gurus.

Why use SEO.AI over Frase?

With its competitive pricing and AI-driven content generation, SEO.AI positions itself as an attractive Frase alternative. It boasts an intuitive editor equipped with sophisticated SEO scoring and optimization features.

SEO.AI streamlines the editing process, offering a more efficient alternative to Frase's more complex AI text editing interface. The integration of ChatGPT in SEO.AI facilitates a smoother content generation process, allowing for post-generation edits and the convenience of posing queries without the need to remove them from the document later.

How does SEO.AI differ from Frase?

SEO.AI distinguishes itself from Frase by focusing primarily on SEO-driven content creation. It offers advanced analytics and AI-powered tools specifically designed to optimize content for search engines, ensuring that users can effectively target and rank for desired keywords.

In contrast, Frase provides a broader content optimization platform that includes features for content research, writing, and optimization. While it also caters to SEO needs, its suite of tools is more general, aiming to assist with various aspects of content marketing beyond just search engine optimization.

SEO.AI's AI SEO Editor for content optimization

In the SEO sphere, SEO.AI's editor surpasses that of Frase, delivering a more rapid experience with a sophisticated SEO score that incorporates competitor analysis, detailed analytics, and the strategic use of semantically related keywords. It also assesses title competitiveness and features AI optimization tools. The inclusion of a ChatGPT-driven chat and an AI-assisted inline tool within the editor enhances the content creation experience.

SEO.AI for planning your SEO content strategy

SEO.AI simplifies keyword research, ensuring it's not an overwhelming task. The goal is to streamline the process of identifying new content to create and existing content to optimize.

The platform's keyword research tool is designed for ease of use, enabling swift content planning. The AI Research tool, for instance, provides rapid brainstorming sessions to uncover valuable content ideas that can be added to your "Planned Content" tab. With features like straightforward keyword tagging and team collaboration options, you can easily prioritize your content focus.

SEO.AI's multi-project capability

For agencies managing multiple domains, the ability to organize articles by client is crucial. Frase limits users to writing for a single domain or mixing various client articles in one place, which can complicate navigation and retrieval of recent work.

SEO.AI allows the creation of separate projects for each client, streamlining article organization and accessibility. This feature enables a clearer overview of the volume of content produced for each client and simplifies article searches. Additionally, custom tagging further categorizes articles within each client project, enhancing organization and efficiency.

2. Describely for product descriptions

Describely is an SEO copywriting tool that specializes in crafting content for Product Detail Pages (PDP).

Similar to Frase, which was launched by the founders of Copysmith in October 2020, Describely has been unveiled as a distinct offering by the same creators.

Why use Describely over Frase?

Describely is made for e-commerce businesses and is therefore the superior alternative to Frase when it comes to product descriptions.

Describely provides a specialized service for e-commerce companies, focusing on the creation of product descriptions. It facilitates the enhancement of product information, generates product descriptions using AI, and enables the production of content in bulk for catalog management purposes.

The tool includes features for customizing AI outputs, incorporates SEO tools for improved search visibility, and offers a unified system for managing content. Describely also integrates with e-commerce platforms and has capabilities for AI-generated imagery to support brand presentation.

What’s the difference between Describely and Frase?

Describely sets itself apart from Frase by focusing on e-commerce functionalities such as comprehensive platform integrations, mass content production, customized SEO tools, and a streamlined feature for importing catalogs.

Key attributes of Describely encompass:

  • E-commerce Integrations: Describely offers smooth integration with leading e-commerce platforms, facilitating effortless content management.
  • Bulk Content Generation: The service provides the capability to produce content on a large scale, ensuring compatibility with e-commerce systems.
  • AI-Powered SEO Tools: Equipped with specialized SEO tools for e-commerce, Describely aids in enhancing product visibility in search engine results.
  • Efficient Import Feature: Features a convenient import option for product catalogs, simplifying the process of content administration.

3. Jasper AI for marketing teams

Launched in February 2021, Jasper AI is a platform powered by artificial intelligence designed to enhance productivity by automating content creation, idea generation, and research activities.

Jasper's pricing structure includes a "Creator" plan at $49 for an individual user, a "Pro" plan at $69 per user with a limit of up to five users, and a "Business" plan which offers tailored pricing and additional functionalities.

Why use Jasper over Frase?

Jasper AI serves as a versatile AI content writing tool for various marketing needs, offering a broad range of functionalities beyond just SEO.

As a Frase alternative, Jasper facilitates collaboration by providing dedicated spaces for teams to organize their work on the platform. For larger organizations, the enterprise package includes advanced security measures and the flexibility to create tailored workflows and templates.

What’s the difference between Jasper and Frase?

Jasper stands out from Frase by offering specialized Team Spaces for collaboration, robust security features for enterprise-level users, and the ability to personalize workflows and templates for marketing departments.

Notable functionalities of Jasper are:

  • Enhanced Security: For enterprise clients, Jasper incorporates heightened security protocols to safeguard confidential data.
  • Custom Workflows and Templates: Jasper enables marketing teams to design their own workflows and templates, optimizing their marketing processes.
  • Team Spaces: Jasper provides exclusive sections for team members to work together on the platform.

4. Rytr for plagiarism checks

Owned by Copysmith, Rytr is a copywriting platform that prides itself on having over 8 million users and specializes in creating unique content with a strong emphasis on preventing plagiarism.

Rytr provides users with an opportunity to test its features through a free trial and also has a premium plan priced at $29 monthly.

Why use Rytr over Frase?

Rytr positions itself as an economical option for essential content writing tools, offering a cost-effective solution for those seeking a budget-friendly alternative to Frase's higher price point at $115 per month.

Rytr is relied upon by a vast user base for its ability to generate articulate, high-quality content that is original, thanks to its built-in plagiarism prevention features.

For content that may be too similar to existing material, Rytr provides efficient rewording functions. Its editing tools are adept at refreshing content, making it distinctive and original with ease.

What’s the difference between Rytr and Frase?

Rytr sets itself apart from Frase with a dedicated plagiarism detection tool to guarantee the uniqueness of content, a browser extension for streamlined tool utilization, and a focus on producing effective email content. Unlike Frase, these particular capabilities are not prominently showcased as its main features.

The principal functionalities of Rytr are:

  • Email Content Expertise: Specialized in devising email content that captures attention and drives conversions.
  • Content Originality Tool: A comprehensive tool for confirming the uniqueness of your content.
  • Web Browser Plugin: Streamlined access to Rytr's tools via a convenient browser plugin.

5. Clearscope for larger sites

Boasting a clientele that includes prominent names such as YouTube, IBM, and Deloitte, Clearscope is an SEO content tool tailored for sizable enterprises with extensive websites. Reflecting its orientation towards larger businesses, the pricing is set accordingly, with the entry-level package priced at $199 per month, offering unlimited users and projects, a business package at $599 per month, and a bespoke enterprise solution.

Why use Clearscope over Frase?

As an SEO editor with features similar to those of Frase, Clearscope's primary difference lies in its target audience, as it is designed for larger organizations by offering unlimited users and projects from the start.

Clearscope further assists users by indicating the significance of various keywords and suggesting their placement within an article, particularly those that are recommended to be included in headings.

Clearscope's content grader utilizes a unique school grading system, a distinction users should note, although it doesn't confer a specific advantage.

What’s the difference between Clearscope and Frase?

Clearscope differentiates from Frase by targeting larger companies with features like unlimited users and projects, an informative UI for enhanced SEO content creation, and superior customer support tailored to enterprise needs.

Clearscope's key features include:

  • Enterprise Scalability: Clearscope is built to accommodate the needs of larger companies, offering unlimited users and projects to support expansive operations.
  • Informative User Interface: The editor in Clearscope provides detailed insights, making it easier for teams to craft content that aligns with SEO best practices.
  • Exceptional Customer Support: Clearscope prides itself on delivering top-tier customer service, ensuring that enterprise clients receive the assistance they need promptly.

6. Anyword for text writing and analyzing

Originally named Keywee and introduced in 2013, Anyword underwent a rebranding in 2021 and now offers an AI writing platform focused on detailed text analysis and breakdown.

Anyword's subscription begins at a monthly rate of $49, escalates to a business-level option at $499 per month, and also provides an enterprise package with tailored pricing.

Why use Anyword over Frase?

Frase provides a comprehensive set of tools designed for SEO content optimization and research, whereas Anyword delivers key AI content writing functionalities suitable for various digital marketing purposes.

Anyword sets itself apart by offering analytical insights that can sharpen your marketing strategy and tailoring content to align with these strategic insights.

What’s the difference between Anyword and Frase?

Anyword serves as a viable Frase alternative with its targeted content capabilities for specific audience demographics, enforcement of brand guidelines, and a unique copy scoring system that leverages a company's proprietary data.

Key attributes of Anyword include:

  • Custom Copy Scoring: Anyword's AI leverages a company's past data to create a scoring system that enhances content's pertinence and effectiveness.
  • Brand Guidelines Enforcement: The tool includes features that help enforce a consistent brand voice and language across all content pieces.
  • Target Audience Precision: Anyword excels in generating content that precisely caters to specific audience segments, considering factors like occupation, gender, age, and unique challenges.

7. Simplified for a hybrid between writing and videos/images

Launched in April 2022, Simplified provides a no-cost plan, with a "Pro" option available for $15 monthly and a "Business" tier priced at $30 monthly, alongside a custom-priced plan for enterprise clients.

Simplified caters to all-around content creation, enabling AI to integrate your brand's essence into textual as well as graphic content.

Why use Simplified over Frase?

If you're looking for a platform that manages both text creation and graphic design, Simplified stands out as a great substitute for Frase, which is dedicated to copywriting and SEO tasks.

Simplified provides a variety of AI-generated content options, from written material to image transformations and slide decks. It includes design functionalities like background removal, AI-driven background substitution, and image improvement, all while supporting teamwork features.

What’s the difference between Simplified and Frase?

Simplified stands apart from Frase with its ability to produce AI-generated visuals and slide decks, sophisticated design utilities, and features that facilitate collaborative content development.

Key attributes of Simplified encompass:

  • Design Tools: Offers tools for removing backgrounds, substituting them with AI-generated alternatives, and enhancing images for graphic design tasks.
  • Collaborative Features: Enables team members to work together seamlessly on content projects.
  • AI Content Generation: Capable of generating a wide array of content, including text, images, and presentations.

8. Copy.ai for multi purpose content writing

Copy.ai serves as a versatile AI copywriting platform, granting users the ability to utilize AI for writing tasks across different marketing areas.

At present, Copy.ai has a complimentary version available, a Pro tier costing $49 monthly, and a Team tier at $249 monthly. For larger teams needing over 20 seats, Copy.ai also offers a tailored enterprise solution.

Why use Copy.ai over Frase?

Copy.ai is designed not just for SEO-focused writing but also for AI-assisted copywriting across a wide range of content types. The platform boasts more than 90 customizable templates catering to various aspects of marketing and sales.

Therefore, if your content needs extend beyond search engine rankings and include leveraging AI for tasks like email marketing, Copy.ai could be the idea alternative to Frase.

What’s the difference between Copy.ai and Frase?

Copy.ai stands out from Frase with its vast array of over 2000 integrations and a diverse set of more than 90 templates, catering to a multitude of copywriting use cases beyond SEO.

Key attributes of Copy.ai include:

  • Extensive Integrations: Copy.ai offers over 2000 integrations, allowing for seamless connectivity with a multitude of tools and platforms.
  • Diverse Templates: With more than 90 templates, Copy.ai provides a wide array of options for various content types and marketing needs.
  • Multiple Use Cases: The platform is designed to accommodate a broad spectrum of use cases, making it a versatile tool for different copywriting scenarios.

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8 Best Frase Alternatives of 2025【That doesn't suck!】

This is an article written by:

Oskar is highly driven and dedicated to his editorial SEO role. With a passion for AI and SEO, he excels in creating and optimizing content for top rankings, ensuring content excellence at SEO.AI.