62 Ecommerce Resources to Grow Your Online Store in 2024

These top e-commerce resources for 2024 will elevate your knowledge, strategy, and growth.

Written by
Torbjørn Flensted
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July 10, 2024

Here are the books, blogs, courses and tutorials, e-commerce platforms, marketing tools, forums and communities, podcasts, conferences and events, and analytics and optimization tools that will help you boost your sales!

Books

Picture yourself on a sunny beach, diving into these must-read e-commerce books:

  1. "E-Commerce 2019: Business, Technology, and Society" by Kenneth C. Laudon and Carol Guercio Traver - A comprehensive guide on e-commerce fundamentals.
  2. "E-Commerce Marketing: How to Get Traffic that BUYS to Your Website" by Chloe Thomas - Focuses on marketing strategies specifically for e-commerce.
  3. "DotCom Secrets" by Russell Brunson - Offers insights on sales funnels and online marketing.
  4. "Ecommerce Evolved: The Essential Playbook To Build, Grow & Scale A Successful Ecommerce Business" by Tanner Larsson - Provides a step-by-step guide to scaling an e-commerce business.
  5. "The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses" by Eric Ries - Introduces lean startup principles that can be applied to e-commerce.
  6. "Building a StoryBrand: Clarify Your Message So Customers Will Listen" by Donald Miller - Helps businesses create compelling brand stories to attract customers.
  7. "Crushing It!: How Great Entrepreneurs Build Their Business and Influence—and How You Can, Too" by Gary Vaynerchuk - Shares strategies for building a personal brand and business.
  8. "E-Commerce Essentials" by Kenneth C. Laudon and Carol Guercio Traver - Another essential read from the authors, focusing on the core aspects of e-commerce.
  9. "Invisible Selling Machine" by Ryan Deiss - Teaches automated marketing strategies to boost e-commerce sales.
  10. "The Everything Store: Jeff Bezos and the Age of Amazon" by Brad Stone - Chronicles the rise of Amazon and offers insights into e-commerce success.

Blogs

The blogs that inspire you to elevate your store's e-commerce growth:

  1. Shopify Blog - Shopify Blog - Covers a wide range of e-commerce topics from marketing to store setup.
  2. BigCommerce Blog - BigCommerce Blog - Provides e-commerce tips, industry news, and strategy guides.
  3. Ecommerce Fuel - Ecommerce Fuel - A blog for high six and seven-figure e-commerce store owners.
  4. SEO.AI Blog - SEO.AI Blog - Offers insights and strategies on SEO to boost your e-commerce visibility.
  5. Neil Patel Blog - Neil Patel Blog - Focuses on digital marketing, SEO, and content marketing strategies.
  6. Moz Blog - Moz Blog - Provides expert advice on SEO, link building, and search engine marketing.
  7. Ahrefs Blog - Ahrefs Blog - Delivers actionable SEO tips and case studies to improve your online presence.

Courses and Tutorials

Explore these top-rated e-commerce resources, courses and tutorials to master the skills needed for e-commerce success:

  1. Coursera's E-commerce Essentials - Coursera - A series of courses covering various aspects of e-commerce.
  2. Udemy's The Complete E-commerce Bootcamp - Udemy - A course designed for beginners to start and grow their e-commerce business.
  3. Shopify Academy - Shopify Academy - Free courses on setting up and growing a Shopify store.
  4. Next level SEO using AIDocs.SEO.AI - Learn how to leverage AI using powerful AI tools and features.

E-commerce Platforms

Discover the best e-commerce platforms to build and grow your online store:

  1. Shopify - Shopify - An all-in-one e-commerce platform for setting up your store.
  2. WooCommerce - WooCommerce - A WordPress plugin that enables e-commerce functionality on your website.
  3. BigCommerce - BigCommerce - Another robust e-commerce platform similar to Shopify.

Pro tip: See our full list of the best e-commerce platforms for SEO here.

Marketing Tools

To grow and sell, you need the best marketing tools in your suite:

  1. SEO.AI - SEO.AI - The AI Writer that also identifies vital SEO gaps.
  2. Mailchimp - Mailchimp - Email marketing automation platform.
  3. Hootsuite - Hootsuite - Social media management tool to schedule and manage posts.
  4. Google Analytics - Google Analytics - Track and analyze your website traffic and e-commerce performance.
  5. Google Search Console - Google Search Console - Monitor and maintain your site's presence in Google Search results.
  6. Ahrefs - Ahrefs - Comprehensive SEO toolset for backlink analysis, keyword research, and competitor analysis.
  7. SEMrush - SEMrush - All-in-one marketing toolkit for SEO, PPC, content, and social media.

Forums and Communities

Join these vibrant communities to connect with fellow e-commerce enthusiasts and gain valuable insights:

  1. Reddit's /r/ecommerce - Reddit E-commerce - A community where e-commerce entrepreneurs share advice and experiences.
  2. Ecommerce Fuel Forum - Ecommerce Fuel Forum - A private community for established e-commerce store owners.
  3. Shopify Community - Shopify Community - A place to ask questions and connect with other Shopify users.
SEO has helped REI Co-op rank number #1 on Google whens searching for "sleeping bag children".

SEO Guides

Enhance your e-commerce store's visibility and performance with these essential SEO guides:

  1. Best E-commerce Platforms for SEO - Discover which e-commerce platforms offer the best SEO capabilities to boost your online presence.
  2. Why is SEO Important for E-commerce Growth? - Understand the critical role of SEO in driving traffic and sales for your e-commerce store.
  3. Does Product Price Affect E-commerce Google Rankings? - Explore how pricing strategies can influence your store's search engine rankings.
  4. Does Number of Products Affect Google Rankings? - Learn how the quantity of products in your store impacts your SEO performance.

Podcasts

Tune into these insightful podcasts to stay updated on the latest e-commerce trends and strategies:

  1. "eCommerce Fuel" Podcast - Hosted by Andrew Youderian, focusing on in-depth strategies and tips for growing your e-commerce business.
  2. "The E-commerce Influence Podcast" - Offers strategies and interviews with e-commerce experts.
  3. "Shopify Masters" - Features success stories and tips from successful Shopify store owners.
  4. "The Smart Passive Income Podcast" - Hosted by Pat Flynn, covering various aspects of online business and passive income.
  5. "The Fizzle Show" - Provides practical advice for online entrepreneurs and small business owners.
  6. "Marketing School" - Hosted by Neil Patel and Eric Siu, offering daily tips on digital marketing and SEO.
  7. "The Authority Hacker Podcast" - Focuses on SEO, affiliate marketing, and building authority sites.

Conferences and Events

Joining events could be exactly what you need to take your webshop to the next level:

  1. SEO Camp - SEO Camp - Focuses on SEO strategies and tactics for e-commerce.
  2. eTail - eTail - A conference for e-commerce and omnichannel retail innovators.
  3. ShopTalk - ShopTalk - Brings together retail changemakers to discuss the latest trends.
  4. IRCE (Internet Retailer Conference & Exhibition) - IRCE - A leading event for e-commerce retailers.
  5. E-Commerce Expo - E-Commerce Expo - Focuses on the latest e-commerce technologies and strategies.
  6. Global E-Commerce Summit - Global E-Commerce Summit - Discusses global e-commerce trends and opportunities.
  7. Magento Imagine - Magento Imagine - A conference for Magento users and e-commerce professionals.
  8. Retail Global - Retail Global - Focuses on global e-commerce and retail solutions.
  9. CommerceNext - CommerceNext - Covers e-commerce growth and customer acquisition strategies.
  10. Dx3 - Dx3 - Canada’s largest conference and trade show dedicated to retail, marketing, and technology.

Analytics and Optimization Tools

Use these essential e-commerce resources to optimize your store's performance:

  1. Hotjar - Hotjar - Provides insights through heatmaps, session recordings, and surveys.
  2. Crazy Egg - Crazy Egg - Offers A/B testing, heatmaps, and user recordings to improve site performance.
  3. Sleeknote - Sleeknote - A tool for creating personalized pop-ups and lead generation forms.
  4. Optimizely - Optimizely - A leading experimentation platform for A/B testing and multivariate testing.
  5. Kissmetrics - Kissmetrics - Provides advanced customer behavior analytics to optimize marketing efforts.
  6. VWO (Visual Website Optimizer) - VWO - Comprehensive A/B testing and conversion optimization platform.
  7. Mixpanel - Mixpanel - Advanced analytics platform for tracking user interactions and engagement.

62 Ecommerce Resources to Grow Your Online Store in 2024

This is an article written by:

Passionate SEO expert, Torbjørn Flensted, boasts two decades of industry experience. As the founder of SEO.ai and having run an SEO agency for 13 years, he's spent the last decade pioneering cutting-edge tools, transforming how agencies and professionals approach Search Engine Optimization.