Written by SEO.AI's Content Team on Feb 15, 2025

How to Search Google Shopping in Another Country

Discover unique items and better deals by learning to search Google Shopping in another country effortlessly.

A lot of people find it exciting to search for items in different countries. Sometimes, you might see a product that’s unavailable in your own local store, or you simply want to compare prices around the world.

Learning how to do this can open doors to special deals, rare items, or just a fresh look at what’s popular elsewhere.

It can also help you get gifts or unique items you won’t find at home.

Trying out this process can seem a bit tricky at first, but with some simple steps, you can quickly change your country settings and gain access to a new marketplace.

But why do people even bother to search in another region? Sure, you might have a favorite local store, yet the global market is larger than ever before

We have created a tool for unpersonalized search, which you can also use to search from another country. Simply write your search and pick a country and click "Search"

Reasons to Search Internationally

You might be wondering why it is actually beneficial to search in a country that isn’t your own. One reason is price differences. Sometimes, a gadget or pair of shoes might be less expensive in another region. Another reason is that certain products launch months earlier in some places.

If you are a fan of technology, gaming consoles, or even fashion trends, you might be able to get them sooner by searching in a different country.

In addition, checking international stores can help you find completely unique items. Brands that might not be well known in your country could be very popular elsewhere. This is especially appealing if you like to stand out or try new things that people around you might never have seen.

For students, travelers, or simply curious minds, searching in another country can be educational, too. You will often notice trends or cultural differences through the types of products that are popular. It is one way to keep up with happenings in other parts of the world without leaving your home.

Changing Your Shopping Preferences

A quick route to seeing foreign products is to adjust a few settings on your browser. In some cases, you might see a region or country option in the shopping site’s settings. This usually involves selecting a different country or language preference.

Once you do that, the website should refresh, and you’ll see products meant for shoppers in that new location.

Occasionally, you’ll need to clear your browser’s cache or sign out and sign back in for the changes to take effect. Different browsers might behave slightly differently, but most follow the same general approach: open the site, go to settings, pick the region you want, and confirm.

This is one of the simplest ways to get started. However, it might not work if the region you want isn’t officially supported by the site. Another limitation is that some sites might send you back to your local version if they detect your real location.

That is when a virtual private network (VPN) can be useful.

Browser Extensions and Tools

Sometimes it is easier to install a browser extension that lets you choose your location. These tools can automatically adjust location settings so you can see results as if you were in that country.

This is convenient if you plan to do frequent searches or compare multiple places.

Below are some common reasons to use a browser extension for international shopping:

  • Quick toggling between locations.
  • A more accurate display of regional pricing.
  • Easier access to localized reviews or product availability.

Extensions can also be useful if you want to see global shipping estimates. Some sites show different shipping fees depending on the country you seem to be in. Seeing these details in one place can make your shopping experience smoother.

It is also faster than continuously opening and closing incognito windows or adjusting search engine settings.

Table of Common Tools and Their Capabilities

Tools For Small Businesses Table

Tool Type

Primary Function

Extra Perk

Browser Extensions

Quick switch for region/language choices

Often free or low-cost

VPN Services

Sends internet traffic through a server in another country

More privacy and security

Proxy Servers

Similar to a VPN but usually less secure or feature-rich

Quick and easy for spot-checking

Custom Search Settings

Built into some engines to favor or restrict by region

Usually free with the site

Use this table as a general guide before choosing a solution. You will want to weigh privacy needs against cost and ease of use. If you plan to search internationally only occasionally, a simple manual method might be enough.

But if you expect to do this regularly, an extension or VPN might be more convenient.

Understanding Region-Restricted Results

One factor that is sometimes overlooked is that some search results are biased toward the user’s local area. Even if you are using a site designed to show global results, you might not automatically see everything. Some websites filter products by location availability or by a supplier’s shipping radius.

If you are specifically looking for items that are only sold or shipped in a given country, it pays to pick the correct region restrictions.

You may notice that if you choose a country or region setting, international results might drop in ranking or may not appear at all. That is because search algorithms often try to show you the most useful local items first.

Adjusting these settings to prefer or restrict the region can help you control exactly what you see. It comes down to deciding whether you want a broad view—where everything still shows up but local items appear higher—or if you only want results from that region.

In many cases, toggling region restrictions is as simple as clicking an option in the shopping platform’s preferences. This can be useful if you want to narrow your view quickly, but remember you could miss out on global sellers that still ship internationally.

Using a VPN for Access

A popular method for searching in another country is to use a virtual private network (VPN). A VPN can make it seem as though your internet traffic is coming from a different region.

If you are in North America and want to see what’s available in Europe, you simply choose a European server from your VPN provider.

Then you revisit the shopping site, and it often shows you the European listings or currency by default.

This can be very helpful for people who frequently switch between multiple countries or who want a fast way to see more accurate search results abroad.

Some users select VPN services that automatically choose the best server or that can mimic other factors like local time or device language. However, these services sometimes come with a fee, depending on the provider.

For casual users, a free VPN might be enough. But keep in mind that free VPNs may limit data or slow your speed.

If you plan to do a lot of browsing or high-volume purchases, a paid version might be a better choice.

Differences in Currency and Taxes

When searching for products in another region, remember that the price you see might not be the final amount you pay. Once you decide to buy an item, you might face import taxes, shipping fees, or extra costs that were not visible in your initial search.

Some countries include a standard sales tax (like VAT in many parts of Europe) directly in the displayed price.

Others only show the price before tax until the checkout process. It is also possible that your credit card or bank might add foreign transaction fees if the purchase is processed internationally.

These extra charges are usually small, but they can add up if you are buying many items.

This is why some experienced global shoppers use third-party calculators. These calculators let you convert currencies, estimate import duties, and get a realistic idea of what you might truly pay.

A little research can help you avoid issues later.

Shipping and Delivery Concerns

Once you find the perfect item in another country, the next question is whether it can actually be sent to you. Many sellers or online marketplaces list shipping restrictions in their product details or during checkout.

If shipping isn’t available to your location, you might see a notice that your order can’t be completed.

In such cases, you might have to use a package-forwarding service that gives you a local address in that region, which then sends the package to your real address.

Package-forwarding can be a useful workaround, but it can also add cost and complexity.

You will need to consider:

  • The handling fee charged by the forwarding service.
  • Additional customs documentation that might be required.
  • Any extra shipping delays during the forwarding process.

If you plan to do this frequently, look for a forwarding service with a good reputation, reliable customer support, and predictable fees.

Searching Manually on Different Regional Sites

Sometimes, the easiest approach is to type in the domain associated with a particular region. Rather than using your local version, you type the domain suffix for the country you want to view.

This strategy doesn’t always work, but for many regions, it is at least worth a try.

For example, if you want to shop in the United Kingdom, you might visit a .co.uk website instead of .com.

Or for France, you would use .fr, and so on.

This helps bypass automatic geolocation in some cases, though not always. Certain sites detect your IP address and might send you back to your local version.

If that happens, you can try using a VPN or a region-specific extension.

On the plus side, if the site does not force a redirect, this manual approach is very fast.

One advantage of this method is that it’s free and does not require installing anything extra. You just need to know which regional domain to use.

A quick web search can help you figure that out, especially for renowned store websites.

The downside is that some sites may require you to provide a billing or shipping address in that region, which can be a problem if you eventually want to buy something that does not ship internationally.

Keeping Track of Currencies in Real Time

At times, prices in foreign currency might change rapidly and affect your cost calculations. If you are simply browsing, it is not a huge issue, but if you are close to buying, you might want more accurate numbers.

There are many free currency conversion websites and smartphone apps that provide up-to-date exchange rates.

Using them can help ensure you are making accurate comparisons and not overestimating or underestimating what you will pay.

Sometimes, shopping sites will directly show an estimated price in your local currency, even though the official transaction will be in the seller’s currency.

This can be useful, but you should verify if that conversion is current or if it is just an approximation.

Checking a trustworthy currency converter alongside is a sound practice if you plan a significant purchase.

Lists and Checkpoints for Cross-Border Shopping

A practical way to stay organized is by making a simple checklist. Before committing to a major international purchase, you might create a short list of tasks:

  1. Confirm that the product is allowed in your country (especially important for electronics or restricted items).
  2. Check shipping availability and cost.
  3. Estimate the total price (product cost plus tax, shipping, and any forwarding fees).
  4. Research the seller’s reputation.
  5. Monitor currency exchange rates if you are not paying in your local currency.

Using a basic checklist helps ensure you do not overlook a critical step. It is easy to get excited about a lower price in another country only to realize that shipping is not available or that you will incur high import duties.

If you shop frequently, you might even create different checklists for different countries.

It may sound like extra work, but it can prevent you from making repeated mistakes or having to search for shipping information each time.

Handling Language Barriers

Sometimes you might find that the shopping pages are in a language you do not speak, which is common when you are checking global sites. Fortunately, many browsers have built-in translation features that can automatically change text into your preferred language.

Alternatively, you can copy and paste text into an online translation tool. Be sure to double-check product details, as automated translations are not always perfect.

If you are unsure about a product’s description or features, consider looking at the pictures carefully or comparing reviews in a language you understand.

If that is not possible, you may try contacting the seller with a short message in English (if you think they will understand) or using an online translator for your inquiry.

Keep in mind that buyer protection policies may differ from country to country as well. If you are uncertain about these rules, read the policy details carefully or translate them, too.

Caution With Payment Methods

Another point to consider is payment. Not every location accepts your usual credit card or online payment method.

Some marketplaces only allow local bank transfers or payment systems that are not familiar to you. Look for widely accepted options.

If you do not see them, proceed with caution because local payment channels might be difficult for you to use.

Gift cards or store credits from one region may not work in another region.

You might try a gift card, only to find it only functions in the seller’s native currency or location.

In these cases, a universal payment method or an international debit card can be very helpful.

Some online payment platforms let you hold balances in several currencies, making cross-border transactions smoother.

Also, be careful about currency conversion fees if your card automatically changes everything to your home currency.

A small fee here or there can end up costing you if you shop frequently. Reading the terms from your bank or payment provider can help you expect these charges.

Varied Approaches for Different Goals

Depending on why you are looking in another country, your method may vary. If you are doing a one-off purchase or just checking prices, you might not want to go through the process of changing all your settings or paying for a VPN.

But if you shop across borders on a regular basis, setting up a system with tools—like a VPN, region-based search settings, a currency converter, and a reliable shipping forwarder—could simplify the experience.

Some people only care about seeing product listings, not actually buying anything. In that case, after you adjust your location or region preference, you do not need to worry much about shipping and payment issues. You can check global markets for fun or for research.

Others might be looking for items that are unique to a particular culture. Perhaps you are interested in current fashion trends in East Asia, or you are looking for authentic crafts from regions in South America. These items may not be available on your local site, so you must pay attention to language and shipping challenges.

But with the right set of tools and a bit of patience, you will be able to access products that local shoppers usually see.

Keeping it Simple

If everything seems too complicated, do not worry. There are many ways to make your approach straightforward:

  • Use built-in region settings if they are available on your shopping site.
  • Visit international versions of the site directly.
  • Consider a VPN if you are redirected or want more privacy.
  • Double-check currency conversions and shipping fees.

That is pretty much it.

You can add extra steps if needed—like using special payment methods, package forwarding services, or advanced browser extensions.

The basic steps are about telling the online platform that you are browsing from a different place, or that you want to see results from another region.

Once you get this idea, you will be better prepared to check out product selections beyond your local offerings.

International Shopping FAQ

Exploring international markets can unlock exclusive items, better prices, and new product trends. Below are common questions and answers to help you navigate searching and shopping in different countries.

Why would I want to search for products in another country?

Prices, product availability, and release dates vary by region, sometimes making it cheaper or faster to shop elsewhere. You may also discover unique brands or cultural trends that aren’t available locally.

How do I change my shopping preferences to see products from another country?

Most shopping websites have region or language settings where you can manually select a different country. Clearing cookies or signing out may help apply these changes properly.

What browser tools can help with international searches?

Browser extensions and VPN services allow you to simulate browsing from another country, helping you see localized pricing, availability, and product reviews without automatic redirects.

Why don’t I see the same search results as someone in another country?

Many search engines and stores prioritize local results based on your IP address. Adjusting region settings or using a VPN can help ensure you see what people in that country see.

How does a VPN help with international shopping?

A VPN masks your real location and lets you browse from another country, making it easier to view region-specific products, deals, and search results without restrictions.

Will I pay more due to currency exchange and taxes?

Yes, currency conversion fees, import taxes, and varying VAT policies can affect the final amount you pay. Always check total costs at checkout to avoid surprises.

How can I check if a seller will ship to my country?

Review a seller’s shipping policies on their product page or during checkout. If they don’t ship to you, package-forwarding services might be an option, though they come with extra costs.

What if the website’s language isn’t one I understand?

Use browser-based translation tools or copy the text into a translation service. Double-check product information, as automated translations may not be 100% accurate.

Are there payment issues when shopping internationally?

Some sellers only accept local payment methods. Ensure your credit card or digital wallet supports international transactions and check for foreign transaction fees.

What’s the simplest way to search in another country?

Try visiting the regional domain (e.g., .co.uk for the UK) or changing location settings in your browser or shopping account. If redirects prevent this, a VPN or specialized extension can help.

By understanding these basics, you can optimize your international shopping experience and explore products beyond your local market with confidence.

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How to Search Google Shopping in Another Country

This is an article written by:

The Content Team is comprised of several SEO.AI staff members, augmented by AI. We share a deep passion for all things AI, with a particular emphasis on SEO-related topics