Blog vs Article: Which One Fits Your Strategy? (5 Differences)

Discover the core differences between blogs and articles.

Written by
Casper Thode
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April 24, 2024

Both blogs and articles are popular forms of written content, but they have distinct characteristics and are used for different purposes. Here's a breakdown of the 5 primary differences between a blog and an article.

1) Purpose & Tone For the Content


Blogs often have a more personal tone, and they may reflect the individual voice and opinions of the author. Blogs can be conversational, informal, and sometimes even entertaining.


Articles are generally more formal and are written with the intention of providing detailed information, analysis, or research on a particular topic. They are often objective and fact-based.

2) Publication - Blog vs Article


Blogs are primarily published on personal, company, or niche websites. Platforms like Small websites, WordPress, Blogger, and Medium are popular places where people publish blogs.


Articles are often published in magazines, newspapers, journals, or professional websites. Some articles are peer-reviewed, especially those in academic journals.

3) Length of the Blogs & Articles


The length of blogs can vary widely, but they are often shorter than articles, ranging from a few hundred to a couple of thousand words.


Articles are typically longer and delve deeper into the subject matter. They might range from 1,000 to 5,000 words or even more, especially if it's a feature piece or a research paper.

Fun fact:

"Blogs are typically built around SEO keywords and the writing is often changed to incorporate the same. Putting in SEO keywords isn’t necessary in an article"

4) Research & Citations


While there's a lot of quality blogs out there, blogs tend not to always have formal citations or references.


Articles, especially those in professional or academic settings, often require thorough research and formal citations.

5) Authorship of the Written Content


Anyone can start a blog and write blog posts. The author might or might not be an expert on the subject.


Articles, especially those in reputable publications, are often written by experts, journalists, or professionals in the field.

Well-written Article by BBC News

It's essential to note that the lines between blogs and articles have blurred in recent years, especially with the rise of online media.

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If you choose to go for the blog content format, it is important to rank on top of Google in order for you to have people read your blog. That is called SEO and can help you with top positions on Google no matter what you would like to write content about.

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Blog vs Article: Which One Fits Your Strategy? (5 Differences)

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Casper has a huge drive and is dedicated to his editorial SEO work. Passionate about AI and SEO, he's committed to producing and optimizing ranking content and ensuring content excellence at